Learn how customer and customer-value recognition - the ability to recognize a customer's value to the business as accurately, quickly and thoroughly as possible in every interaction - is vital to the success of your business.

Authored by database security expert, IBM Gold Consultant, and Guardium CTO Ron Ben-Natan, Ph.D., Implementing Database Security and Auditing (Elsevier Press, 2005) is the definitive guide for DBAs, IT security professionals, and auditors. CHAPTER 12, AUDITING CATEGORIES: Learn which audit trails to implement in order to address common compliance requirements, including audit trails for: Database logins and logouts, Client information, Usage outside normal hours, Database errors, Changes to privileges and other security attributes…and many others.

Learn how Knowledge-Based Master Database Management and Prospecting Mastering can help your business improve customer relationships, proactively market the right product to the right customer at the right time based on lifetime events and increase customer loyalty.

As revenue recognition policies become more complex, auditors, regulatory bodies, and investors are becoming increasingly critical of a company’s financial records. Unfortunately, the standard functionality of most ERP systems, including Oracle, are not capable of managing the complex revenue processes, due to the variety of requirements that need addressing for each industry, business model and product offering. Furthermore, ERP systems tend to focus on the underlying business process, such as order-to-cash, rather than the compliance aspect of the process. Learn how Nascent Extensions helps business bridge the gap.